The Hangry Wife

Work With Us

Work With The Hangry Wife

The Hangry Wife creates original cooking and food content distributed across Instagram, TikTok, YouTube, and more — built around personality, humor, and highly shareable moments. Here’s how brands, agencies, and retailers can work with us.

Sponsored POV Recipes

Your product or ingredient, naturally integrated into an original Hangry Wife cooking video.

Product Integrations

Relevant products featured naturally within cooking and lifestyle content.

Multi-Platform Campaigns

Original content built for distribution across The Hangry Wife's social ecosystem.

UGC & Content Creation

Authentic cooking and lifestyle content your brand can use on its own channels, subject to agreed licensing and usage rights.

Recipe Development

Original recipes developed around your product.

Licensing & Usage Rights

License Hangry Wife content for your own use, subject to negotiated terms.

Monthly Partnerships

Ongoing relationships built over time, not one-off sponsored posts.

Newsletter Sponsorship

A dedicated placement in the Hangry List, reaching our email subscribers directly.

Get In Touch

Let's Work Together

Tell us about your brand and what you're looking for — we'll take it from there.

How It Works

  1. Reach out

    Email hello@thehangrywife.com with your brand, your product and what you have in mind. A timeline and budget help, but you don't need them to start the conversation.

  2. We make sure it's a fit

    We'll talk through your goals and agree on the deliverables, platforms, timing and usage rights up front.

  3. We create

    We build an original concept and recipe around your product, filmed in our signature POV style.

  4. It goes live

    The content is posted on the agreed platforms. When it's included, the recipe also lives permanently on thehangrywife.com. After the campaign, we share how the posts performed.

Who We Work With

Food and kitchen brands are our core, but our audience lives a full life, and so do we.

In the kitchen

  • Cookware and bakeware
  • Small kitchen appliances
  • Knives, utensils and kitchen tools
  • Food, snack and pantry brands
  • Beverages
  • Grocery and meal kits
  • Kitchen and home décor

Beyond the kitchen

  • Family, parenting and relationships
  • Apps and tech
  • Grocery and food delivery
  • Home, cleaning and organization
  • Hosting and entertaining
  • Health and wellness
  • Sports and game day
  • TV, streaming and entertainment
  • Holiday and seasonal brands
  • Wine, beer and spirits
  • Restaurants and local businesses

Don’t see your category? If it fits real family life, reach out: hello@thehangrywife.com.

FAQ for Brands

What kinds of brands do you work with?
Food and kitchen brands are our core: cookware, appliances, kitchen tools, food and beverage. We also partner with lifestyle brands that fit real family life, including family and parenting, home, apps and tech, sports and entertainment.
Which platforms do you post on?
Instagram, TikTok, YouTube, Facebook and Pinterest, plus our website.
Can you create content without posting it (UGC)?
Yes. We create content for your brand's own channels and ads, with usage rights agreed up front.
Can our product be featured in a recipe on your website?
Yes. Recipe pages are permanent and searchable, so they keep working long after a social post fades.
How do we get started?
Email hello@thehangrywife.com.